Tag Archives: mccormicks

McCormick… [more] is a brand I have known since I was a little girl, I would find their little jars while rummaging through my mom’s spice drawer. Today McCormick is still a drawer-filler and dinner-maker. And thanks to modern technology, McCormick Gourmet is doubling their efforts to reach their customers in an effort to ‘help with dinner.’

I am fascinated that many iconic brands are reinventing themselves, embracing social media, videos/contests/celebrities